Broadacre Contracting provides a wide range of services, which can make our business confusing.
In this yarn, we talk about our marketing and agricultural videography services across Australia.
Need a job done? Call us, and we will make it happen, whether that means jumping in the ute or getting on a plane.
Just recently, we got a call for a job 11 hours up the road. With rain coming, the client needed videography done instantly.
Within a day, we were there. It was literally from being on the phone to throwing bags in the ute, and we were on the way.
We film on-farm and in the paddock, from agricultural drone footage to high-end videography setups.
We know how to show your gear, your team and your process.
We ask the hard questions to find the story.
We turn how you work and treat people into content that reflects your standards and culture.
That is what helps growers and contractors earn trust on a national level.
Our job is to build your name and the trust tied to it, and teach people your standards and expectations.
If we cannot do these three things, we are wasting your time, and you are wasting ours.
When we built Broadacre Contracting, we dived down the rabbit hole of marketing and videography for our business, and we just got over the process.
It was a bloody nightmare.
Ringing around to get the “we might be able to make it available to you, but it is going to cost and we need to do 3 meetings at a ridiculous price to find out if you fit us.”
It was honestly a complete rabbit warren.
It just blew us away when we were calling around about what we thought was such a great opportunity, only to be treated like a hassle.
Because of that, it was going to cost us a fortune for these services.
In our team, we have team members who are already skilled in this sector, but at the time, we were zoomed in on other priorities, hence the external shop around.
At the end of it, we recognised the options were nowhere near tailored for small ag businesses, contractors or growers.
Dillon has 6+ years on wages as a farmhand, living the reality of the job, pre-seasoning headers and seeders, then stepping up as a main sowing and header operator.
He understands it.
Angus brings 10+ years of experience across marketing, cybersecurity and coding, with real-world experience driving outcomes across multiple sectors.
On top of that, our videography and content crew has 7+ years in video and content capture.
Put it together, and you get a team that knows ag, knows marketing, and knows how to turn the real story into content that people trust.
We take this personally.
If we put our name on it, it is because we can stand behind it.
Broadacre Contracting is an advocate for the contracting and ag sector.
We are trusted, we are relied on, we are recognised, and we have become that because we are here for you and the sector.
This business is not just a service-based business; we are here to break down what has stopped all of us from getting to where we want.
I am going to get straight to the point.
Broadacre Contracting is structured for ag, simple and affordable.
We have monthly marketing plans priced from $500 to $4000, with no lock-in for anything below the $4000 package.
The top package does require 12 months, as it is a monster of a setup.
We have filming days priced from $1500 to $2500.
The way we do things is straightforward.
We are not here to milk the cow.
We are here to build relationships.
We want to show you what this is, we want to prove ourselves, and from there, we will grow together.
We speak to a lot of people, and during the diesel and fert fiasco, we heard many common-sense ways to resolve it and what could have been done to avoid it.
We agree with all of them, but our response was: “If there was not a problem, would money be made?”
Simply put, no.
At times, problems, services and so on are designed to be problems and hard because they create money.
We feel the marketing sector as a sector is designed along these lines.
Agriculture videography and marketing should be easy and cost-effective for you, with strong results.
But there is one thing we need from you to make it work: we need you to work with us.
We are going to be creative with you and for you.
We are going to communicate and explain your vision, and to do that, we need to know how you see the future.
If you can work with us and communicate, it is going to work really well.
Communication is key.
For the drone side of content, we also work with the reality that drone footage has rules and responsibilities. CASA’s drone information and agriculture drone guidance are useful references if you want to understand the broader rules around drone operations.
If you want to take the next step, you need to know why and be confident in it.
We are not going to justify ourselves, and we are not going to push you into anything when you reach out.
Do not email us and do not fill out a form.
Just call Dillon on 0439 300 380.
Tell him why you want to do this and see where the conversation goes.
You will know by the end of the yarn if it is us you want to achieve this with.
You choose, not us.
These resources may help agricultural businesses think through social media, drone footage, marketing content and the responsibilities around publishing or capturing content.
If you need agricultural drone footage, professional farm videography, social media content or a proper story told, call Dillon and have the yarn.
No push, no pointless meetings, no corporate nonsense. Just work out why you want to do it and see if we are the right team to help.
Agriculture videography is video content created for farms, contractors, machinery businesses and agricultural brands. It can include paddock filming, machinery footage, interviews, drone footage, social media content and business storytelling.
At Broadacre Contracting, filming days are priced from $1500 to $2500. Monthly marketing plans are priced from $500 to $4000, depending on the level of support and setup required.
Yes. Broadacre Contracting can capture agricultural drone footage as part of on-farm and paddock videography, depending on the job, conditions and requirements.
Agriculture videography can be useful for contractors, growers, machinery businesses, ag service providers and rural brands that want to build trust, show their standards and tell their story properly.
Broadacre Contracting understands agriculture, machinery, contracting and marketing. The focus is not just on pretty footage, but on building your name, showing your standards and creating content people trust.
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You Want to Take the Social Media Marketing Route
I cannot be sure why you are here reading this exactly, but here are a few punts.
Either way, I know one of them is bang on.
We know social media marketing is a powerful tool, and we know it has traditionally been designed to be out of reach for ag.
Most marketing businesses are built for corporate.
The process is made complicated, the pricing is steep, and that service just does not fit growers and contractors.
To be honest, it does not fit most of ag unless you are of size.
You can also see the way we tell real ag stories through Talking Gear Tuesday, where we sit down with the people who keep the wheels turning in agriculture.